SX Live Events
Ben Gardner 45 min

Product Experience Redesigned Through Support

Ben Gardner, VP of Customer Support, Drift - Building a partnership with your product teams is pivotal in the success of your customers, the customer team and the product organization. Some ways to ensure success for everyone is in developing ways to: - Partner on the product release cycle - Share insights from current and former customers - Define a true escalation process - Align organizationally This session will show how it is done at Drift and how this can help you in two key areas for the industry today: customer retention and self service.


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