Krishna Raj Raja, Founder and CEO, SupportLogic / Joe Andrews, Chief Marketing Officer, SupportLogic - The modern business landscape is experiencing an unprecedented acceleration in the velocity of change with technologies like AI. In parallel, effective customer service and support play a crucial role in driving customer satisfaction, loyalty, and overall business success. Tools like Generative AI present opportunities and challenges to ensuring exceptional customer experiences, and to succeed organizations must prioritize the monitoring of customer interactions. Krishna delves into the significance of monitoring customer support interactions and its impact on business outcomes. He also shares insights and practical strategies to help organizations optimize their customer interactions monitoring processes.